HomeRoast Digest


Topic: SCAA Guild Purpose (4 msgs / 166 lines)
1) From: Brett Mason
Just to be fair, SCAA seems to be legitimately interested in separating
itself from the Folgers' of the world.  Their issue is not homeroasting,
rather huge commercial coffee manufacturing.  I should give them some credi=
t
for this, we've all felt it too...
Brett
**
*The Roasters Guild is a trade guild of the Specialty Coffee Association of
America consisting of specialty roasters dedicated to the craft of roasting
quality coffee.
***
*Objects & Purposes*
 Promote QUALITY as the principle standard for success.
  Further roasters' knowledge of and skills in the history, fundamentals=
,
art & science of coffee roasting.  Encourage interaction and communicati=
on
between specialty roasters.  Foster understanding and cooperation among
specialty roasters.  Focus the voice of roasters in representing the
specialty coffee industry.  Recognize roasters that have achieved a high
degree of skill and excellence in roasting.  Advocate linking quality
product to quality ethical conduct. *Strategies*  Utilize the Roasters
Guild Web Site, Bulletin Board, Quarterly Newsletter, Annual Retreat and
SCAA's Annual Conference to further achieve our objects and purposes. 
Maintain a Roasters Guild Executive Council in the form of a Board of
Directors, that will oversee and guide the guild, as well as develop new
ways to achieve quality. *Membership Criteria*  Roasting MUST be an
integral part of your profession.  Submit yearly Membership Application =
and
Dues.  Roasters Guild Members Company must be a good standing member of =
the
SCAA.  Possess a passion for coffee.  Wish to excel at the craft of
roasting.

2) From: Tom & Maria - Sweet Maria's Coffee
Well, the guilds exist because the main body of the SCAA was doing 
such a poor job serving the technical needs of the members. I 
personally don't do roasters guild either; i am sure i could learn 
some things but basically I live in the middle of a 24-7 roasters 
guild in the bay area. With all the roasters and brokers and baristas 
here, you can basically talk coffee all the time ... and there are 
few areas in these parts where I can't smell at least traces of 
roasting smoke at some point in the day. I think it is of huge 
benefit to more isolated roasters who need contact with other 
roasters, a place to bounce ideas around and improve the craft. 
Anyway, my core activity is roasting samples, with only about 8-10 
probat 12k  batches per week - not much by roaster standards. I had 
mixed reviews of the retreat this year: one person I trust most says 
it was fine but they didn't learn anything. Another person said "its 
what scaa always should have been" but he always says that. I think 
he was happy because his team did well in the roasting competition. 
the retreat is now a VERY expensive outing. not sure what people 
spend but someone told me all told it cost $3500 with airfares etc. 
that is a big chunk of change. Anyway, my .02 . The main issue here 
is that SCAA serves a large, diverse group of "coffee-related" 
enterprises, and green coffee quality paired with roasting technique 
is not the main dish for many of those people. So the guilds are a 
good idea, but I wish there was a completely separate org for 
roasting/cupping/green coffee. In addition, it would need to separate 
the quality-oriented roasters from the quantity oriented (oh, and the 
later always claims to be the former, so how do you accomplish that?)
In any case, for home roasters etc, I would definitely say this: you 
are NOT missing out on as much as you think. With forums like this 
list and such, we talk more meaningfully about coffee than many "in 
the trade" and we do it all the time , not just here and there. (ok, 
we have our faults too, ie our OT deadspells on the list!) But hey, 
even taking in all the chatter, there is still more substance here 
than not. of course, i am biased, but i do have the view of both the 
home and "pro" roasting communities.
Tom
PS: the "master roaster" requirement (last time i read it) had to do 
with running a big warehouse, not a roaster. the roasters in charge 
of the guild were like dunkins donuts people and such... good people, 
but not small roasters.
Just to be fair, SCAA seems to be legitimately interested in 
separating itself from the Folgers' of the world.  Their issue is not 
homeroasting, rather huge commercial coffee manufacturing.  I should 
give them some credit for this, we've all felt it too...
Brett
The Roasters Guild is a trade guild of the Specialty Coffee 
Association of America consisting of specialty roasters dedicated to 
the craft of roasting quality coffee.
Objects & Purposes
* Promote QUALITY as the principle standard for success.
* Further roasters' knowledge of and skills in the history, 
fundamentals, art & science of coffee roasting.
  * Encourage interaction and communication between specialty roasters.
  * Foster understanding and cooperation among specialty roasters.
  * Focus the voice of roasters in representing the specialty coffee industry.
  * Recognize roasters that have achieved a high degree of skill and 
excellence in roasting.
  * Advocate linking quality product to quality ethical conduct.
Strategies
  * Utilize the Roasters Guild Web Site, Bulletin Board, Quarterly 
Newsletter, Annual Retreat and SCAA's Annual Conference to further 
achieve our objects and purposes.
  * Maintain a Roasters Guild Executive Council in the form of a Board 
of Directors, that will oversee and guide the guild, as well as 
develop new ways to achieve quality.
Membership Criteria
  * Roasting MUST be an integral part of your profession.
  * Submit yearly Membership Application and Dues.
  * Roasters Guild Members Company must be a good standing member of the SCAA.
  * Possess a passion for coffee.
  * Wish to excel at the craft of roasting.
--
                   "Great coffee comes from tiny roasters"
            Sweet Maria's Home Coffee Roasting  -  Tom & Maria
                      http://www.sweetmarias.com                Thompson Owen george_at_sweetmarias.com
     Sweet Maria's Coffee - 1115 21st Street, Oakland, CA 94607 - USA
             phone/fax: 888 876 5917 - tom_at_sweetmarias.com

3) From: Eddie Dove
Tom,
Being fairly new to this ... I gotta tell ya ... I just love it when you
take a few minutes to "stop by" and provide this kind of insight.  I know
business keeps you extremely busy, but it is always great when the
proprietor can take some time, even if only a few minutes, and spend it with
the patrons.
Please don't ever stop doing this!
Respectfully,
Eddie
On 9/27/06, Tom & Maria - Sweet Maria's Coffee 
wrote:
<Snip>

4) From: Jeremy DeFranco
I concur. Thanks for the insight! Very much appreciated...
-Tom,
Being fairly new to this ... I gotta tell ya ... I just love it when you
take a few minutes to "stop by" and provide this kind of insight.  I know
business keeps you extremely busy, but it is always great when the
proprietor can take some time, even if only a few minutes, and spend it with
the patrons.
Please don't ever stop doing this!
Respectfully,
Eddie


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